Why retail businesses are adopting IoT
New sales opportunities
Boost sales in exciting new ways. Push notifications directly to prospective customers as they approach your store, and reward those who buy with exclusive offers.
Decreased operating costs
Get an improved line-of-sight into your business operations to become more efficient. Track your inventory, prioritize your deliveries and prevent theft.
Personal, consistent service
Provide your customers with high-touch service by ensuring inventory is always in stock, making improvements based on satisfaction surveys and personalizing shopping experiences.
Imagine the possibilities of IoT within retail
Julie is on her way to the mall to find shoes to go with her new dress for her friend's wedding .Next (1 of 8)
Arriving at the mall, she sees the parking lot is packed . Julie checks the connected parking lot app on her smartphone and finds the section with spots available and easily snags one .Next (2 of 8)
As Julie enters the mall she stops at the digital wayfinding station to locate the shoe store .Next (3 of 8)
As she approaches the store, Julie's smartphone alerts her to a special offer for 40% off and shows her items on sale.Next (4 of 8)
Julie finds the perfect shoes for her dress, and decides to pay for them by tapping her smartphone on the payment terminal.Next (5 of 8)
The network connection is temporarily down, but Julie doesn't know it because the wireless failover kicked in and the purchase was processed seamlessly .Next (6 of 8)
Julie receives her receipt digitally and is also rewarded with loyalty points, which she can redeem on her next purchase .Next (7 of 8)
When she gets home, she receives a thank you note from the shoe store and an invitation to rate her experience with them .